Barn painting was once a common means of roadside advertisement, and none were as widespread as the Mail Pouch Tobacco ads. Farmers and property owners were paid a small sum ($1-2 dollars a year in 1913, which is about $20-40 today) for the ad, but more important is they got a free coat of paint on their barns. While the company suspended the practice indefinitely in 1992, the slowly-fading remnants of some 20,000 Mail Pouch barns still exist across 22 states.
One such barn still stands along Everett Road (old old US220 between East Freedom and Claysburg), with the Everett Railroad's ex-PRR Bedford Branch trackage passing behind it.